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This abandoned Milwaukee mall is transformed into a winter wonderland for youth

abandoned Milwaukee mall, northridge, casey neistat

There has been a lot of discussions about what to do with all the abandoned malls around the country. But one abandoned Milwaukee mall on the Northwest side have found one use, although a temporary one thanks to Youtube celebrity, Casey Neistat.

Earlier this month, Casey visit Milwaukee's Northridge Mall to shoot a video.  In the video, he makes the announcement that this mall will be the location for his Christmas video. Today, Casey dropped his holiday video and it features an abandoned mall transformed into a "winter wonderland" the for youth from the Boys & Girls Club of Greater Milwaukee.  Casey partnered with other creators and Samsung to transform the mall into something magical.

Before the kids headed to the mall, they were given a variety of tech gifts including cameras, computers and more so they can document their experience at the mall with their new gifts. When the youth arrived at the mall, they were greeted by huge gingerbread houses, "snow-covered" escalators trains, snowboarders, a large Christmas tree, Santa Claus and more.  You can check out the video below and try not to tear up!

 

Director of Digital | Radio Milwaukee