Radio Milwaukee is excited to welcome a new voice to the airwaves this week. Ayisha Jaffer has joined us as the station’s afternoon drive host and promotions coordinator. You can hear her weekday afternoons on the station from 2-6 p.m.
Ayisha has held a variety of roles in the music industry. She most recently owned and ran Greater Than Propaganda, which focused on artist management, tour management, venue promotion and production. She also previously worked for Saiko Management and Punkdafunk, and as a DJ at two non-commercial alternative-music stations in New Zealand, 95bFM and Aotea FM.
Below she explains what brought her back to her hometown.
I am excited to join the Radio Milwaukee team and represent the hometown that made me who I am today. I was raised here in a passionate music- and culture-heavy hub that inspired me to continue a journey around the world helping artists, creators, dreamers and even conversationalists manifest and achieve their ambitions.
Since seeing all of these various talents and places, I’ve always wanted to come back and contribute to the Milwaukee community that I find to be the secret jewel of the Nile of the Midwest that continued to grow and prosper as a major arts and culture place.
I think it’s important to be a part of something bigger than yourself and Radio Milwaukee is an excellent example of a major contributor to a growing community that I’m thrilled I get to be a part of.
I look forward to diving into this community, adding my experiences and stories as well as hearing yours and I hope to be proactive in our city and with our station to help better an already great place, raising the ceiling on a platform for artists and leaders to be heard.
A media advocate himself, Mr. Rogers is one of my heroes who said, “Let’s make goodness attractive together,” which is my ultimate collective goal in coming back to Milwaukee.