La Alternativa
Sundays at 5 p.m. / HYFIN at 10 p.m.
A one-hour specialty show that serves the culturally rich communities of Milwaukee and beyond by delivering the very best from the Latin alternative scene. Our mission is clear: to curate a blend of emerging and established artists within the Latin diaspora, while concurrently providing a platform to champion our growing local music scene.
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This episode of "La Alternativa" pays tribute to Sérgio Mendes and looks to the future with a globally acclaimed duo cementing their place in the scene.
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If you're looking for something unique and refreshing, this episode of 'La Alternativa' has it — with help from a certain Mexican singer-songwriter.
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On a new episode of "La Alternativa," we kick things off with a dynamic collab between Furtado and Bomba Estéreo.
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This episode brought energetic beats, new-wave rhythms and an exclusive preview of El Sebas' upcoming EP, "MilwauCumbia."
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With all of the incredible acts coming to Summerfest this year, we decided to give our listeners a musical preview for this episode.
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On this episode, we're blessed with a new song from Lido Pimienta that combines her powerful voice and eclectic musical style.
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On this episode, we showcase Lucid's versatility and willingness to embrace different sounds while remaining anchored in honesty.
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The Puerto Rican rapper expands the boundaries of genre and geography on his new project we feature on this episode of 'La Alternativa.'
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MONOGEM has come a long way since her days as an "American Idol" contestant and now weaves her Mexican heritage more tightly into her music.
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It seems like every week bring us more rising stars to highlight on "La Alternativa," and this one is no expection thanks to a trio of young talents.