La Alternativa
Sundays at 5 p.m. / HYFIN at 10 p.m.
A one-hour specialty show that serves the culturally rich communities of Milwaukee and beyond by delivering the very best from the Latin alternative scene. Our mission is clear: to curate a blend of emerging and established artists within the Latin diaspora, while concurrently providing a platform to champion our growing local music scene.
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MONOGEM has come a long way since her days as an "American Idol" contestant and now weaves her Mexican heritage more tightly into her music. -
It seems like every week bring us more rising stars to highlight on "La Alternativa," and this one is no expection thanks to a trio of young talents. -
The latest episode of our Latin alternative showcase brought all kinds of "new" to the table, including Apollo's poignant exploration of unrequited love. -
Discover some of the newest sounds in Latin alternative, including a trio of artists with strong ties to Puerto Rico. -
The manager-turned-musician's latest track, "Relación," is filled with raw emotion and infectious rhythms while serving as a testatment to her talent and dedication. -
La Dame Blanche's "Veneno" sets the stage with powerful lyrics and mesmerizing rhythms on a fresh installment of "La Alternativa." -
On this inaugural episode of "La Alternativa," we begin our mission to spotlight diverse sounds from Latinx musicians making a difference.
