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La Alternativa
Sundays at 5 p.m. / HYFIN at 10 p.m.
A one-hour specialty show that serves the culturally rich communities of Milwaukee and beyond by delivering the very best from the Latin alternative scene. Our mission is clear: to curate a blend of emerging and established artists within the Latin diaspora, while concurrently providing a platform to champion our growing local music scene.
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This episode brought energetic beats, new-wave rhythms and an exclusive preview of El Sebas' upcoming EP, "MilwauCumbia."
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With all of the incredible acts coming to Summerfest this year, we decided to give our listeners a musical preview for this episode.
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On this episode, we're blessed with a new song from Lido Pimienta that combines her powerful voice and eclectic musical style.
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On this episode, we showcase Lucid's versatility and willingness to embrace different sounds while remaining anchored in honesty.
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The Puerto Rican rapper expands the boundaries of genre and geography on his new project we feature on this episode of 'La Alternativa.'
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MONOGEM has come a long way since her days as an "American Idol" contestant and now weaves her Mexican heritage more tightly into her music.
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It seems like every week bring us more rising stars to highlight on "La Alternativa," and this one is no expection thanks to a trio of young talents.
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The latest episode of our Latin alternative showcase brought all kinds of "new" to the table, including Apollo's poignant exploration of unrequited love.
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Discover some of the newest sounds in Latin alternative, including a trio of artists with strong ties to Puerto Rico.
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The manager-turned-musician's latest track, "Relación," is filled with raw emotion and infectious rhythms while serving as a testatment to her talent and dedication.